BCI Invests in Strategy and Development through INSEAD Executive Program
As part of its commitment to continuous growth and innovation, BCI recently hosted an executive learning program in collaboration with INSEAD, one of the world’s leading business schools. Led by Dr. Karel Cool, BP Chaired Professor at INSEAD, the two-day program brought together BCI’s key customers from Italy, Nigeria, Egypt, Morocco, and KSA, alongside BCI team members, to explore strategies for business excellence and customer-centric innovation.  
This initiative reflects BCI’s dedication to investing in people, fostering strong partnerships, and driving strategic transformation across the polyurethane industry. By integrating academic expertise with real-world industry insights, BCI continues to strengthen its position as a leader in polyurethane solutions, enhancing both operational efficiency and customer engagement.